A Guide to IHGF Delhi Fair for First-Time Exhibitors
Building at the India Expo Centre & Mart, Greater Noida: the rules that shape your stand
The India Expo Centre & Mart is one of India's largest venues — big, flat halls plus permanent marts — with its own access and marshalling discipline. The hall or mart space you're allocated shapes the build, so we design to the specific space rather than a generic assumption.
Power is sanctioned through the venue's official electrical contractor against a declared load, ordered ahead to avoid peak-build surcharges. All materials are FR-treated with certificate and fire NOC filed before move-in, finishing is completed off-site, and two-storey builds need a structural-stability certificate from a licensed engineer. For a product-display-heavy stand, we plan shelving, plinths and lighting that present a wide range cleanly.
Greater Noida logistics are the variable to plan: freight runs roughly 1,400 km by road from our Mumbai facility, so crating and convoy timing decide your build week; we schedule to land the stand inside its access window — finished and ready to stage the product.
What a winning handicrafts and home stand needs
The stands that win at the IHGF Delhi Fair present product beautifully and make the range legible. We design aesthetic, lifestyle-led display — vignettes, room sets, styled shelving — under lighting designed to flatter handcrafted product, with a clear way to show a wide range and a comfortable space to host a buyer and lay out samples. The presentation is the message here, because an export buyer assesses your product by how it is staged.
We keep the staging on-brand and uncluttered so the product reads, and we plan range display so a buyer can scan and select quickly, then sit and talk an order — because a beautifully staged stand with nowhere to host the buyer leaves orders on the floor.
Designing for importers, retail and e-commerce buyers
Buyers walk the IHGF Delhi Fair with sourcing mandates and range gaps, so the stand has to present and then host: aesthetic display of your range, then a seated conversation about designs, MOQ, pricing, customisation and lead time. We design the path from the staged product to that conversation, because at an export-sourcing show the presentation earns the meeting and the meeting earns the order.
We keep the staging specific to your category — home décor, gifts, furnishings, fashion accessories, lifestyle — because a home-décor importer and a fashion-accessory buyer source differently, and a focused, beautifully staged range is engaged with far faster than a crowded one on a vast floor.
What an IHGF Delhi Fair stand costs
A turnkey SOL stand at the IHGF Delhi Fair runs from ₹1.8 lakh for a focused 9–18 m² Essential presence, from ₹4.5 lakh for a 24–48 m² Regular build with lifestyle staging, range display and a hosting area, and from ₹12 lakh for a 50–100 m²-plus Premium island, double-deck or flagship build. The figure is all-inclusive — design, fabrication, graphics, lighting, road freight to Greater Noida, install, dismantle and the venue paperwork — with only the organiser's floor rental outside it.
What moves the number is elaborate lifestyle staging and room sets, the level of finish and lighting, or a double-deck lounge. What you do not pay extra for is flooring, material handling and electrical fit-out, which sit inside the turnkey figure.
Stand sizes and layouts
Stands run from compact 9–18 m² spaces for individual makers and exporters to 100 m²-plus islands and double-deckers for major houses. The layout leads with a styled lifestyle moment where the aisle sees it, keeps range display scannable, and sets a hosting area for the order conversation. Corner and island positions, beautifully lit, help a brand stand out on a vast, visually competitive floor.
Whatever the size, we stage and light product to a lifestyle standard, because on a handicrafts and home floor the styling and lighting of the stand are read directly as the desirability of the product.
Getting into the India Expo Centre & Mart: build-up timing
The venue runs a tight build-up and marshalling schedule for a very large fair, and services book up early. We confirm your build slot, order power through the official contractor before the deadline, plan shelving, plinths and lighting for range display, and time the Mumbai-to-Greater Noida freight so the stand lands inside its access window — finished and ready to stage the product before the first buyer.
With a ~1,400 km road leg and a packed hall, we build the freight and staging plan in from day one rather than on move-in week.
Reusing your stand between editions
Handicrafts and home brands exhibit at both the Spring and Autumn IHGF Delhi Fairs and the regional home and lifestyle circuit across the year, so a modular reusable stand with re-deployable staging is strong value. We store the core in Mumbai, refresh graphics, staging and lighting for each edition, and keep your contractor orders on file — so the next edition is a refresh, not a rebuild.
Common mistakes, in order of frequency
- A flat, generic stand on a floor where lifestyle staging sells the product.
- Range display so crowded a buyer can't scan and select.
- No hosting area for the export-sourcing conversation.
- Poor lighting that dulls handcrafted product.
Getting Started
Send your stand size, your hall and stand number once the organiser has issued it, and a short note on what will physically happen on the stand. You get a 3D design and an itemised all-in quote, at no charge and with no obligation.
